Wheaties

Turned them down twice. Third time was the charm.

On SI's list (#4).

Years

2005

Type

Endorsement

Status

past

The Deal.

On SI's list (#4).

He turned Wheaties down after his first two championships because he never ate it, then appeared on a 2005 box.

Pepsi

Shaq-A-Licious XL Gummies (Hershey)

Alkaline88

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Video

Fun House

3 spots

Travel · 'Chief Fun Officer' TV ads

The only CFO whose job is fun.

Introduced in ads as Carnival's new 'CFO' (Chief Fun Officer) touring the Carnival Vista; later spots with Emeril Lagasse and Guy Fieri.