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He rode a racehorse in a Super Bowl ad. His idea.
On SI's list.
Years
2008
Type
Endorsement
Status
past
The Deal.
On SI's list.
Fun Fact.
Riding a racehorse as a jockey in the 2008 Super Bowl ad was his own idea.
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3 spotsTravel · 'Chief Fun Officer' TV ads
Carnival Cruise Line
The only CFO whose job is fun.
Introduced in ads as Carnival's new 'CFO' (Chief Fun Officer) touring the Carnival Vista; later spots with Emeril Lagasse and Guy Fieri.